

Exploring
FRICTIONLESS
ACCOUNTABILITY
How often do you want to right a wrong in the world?
consider-it is a company exploring novel ways to bring friendly accountability to bad behavior.
Our products are built on a simple principle:
We are all equally accountable to the same set of rules.
Not everybody likes every rule, but nobody is above the rules. We're all in this together, and sometimes we just need to remind each other of that.
To inspire people to be considerate toward each other, look to consider-it products.
FEED THE ALGO.
SHARE YOUR FIX.
What's something you want to change in the world? Tell us what you wish you could fix.
Thoughtful development of
CLEVER PRODUCTS
Finding the right words to let someone know they suck is hard.
Our products and services find just the right way to hold people accountable with the goal of changing behavior.
By mixing comedy and encouragement using proven methods in behavioral science, we disrupt bad habits with the hope of introducing better behaviors.

consider-it is exploring multiple paths to
FRICTIONLESS ACCOUNTABILITY
Biodegradable Notes
Pre-written humorous notes for awkward situations help point out the elephant in the room and find ways to have fun with it
Social Citations
Peer-to-peer ticketing system that formally identifies bad behaviors, penalties, and remediation methods
Not Spots
Crowdsourced knowledgesharing that takes "safe spaces" beyond political discourse and into a structured set of expectations